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Selling is one of the most important skills people should develop. It does not matter what our job or role is—we are all involved in selling. We are all selling our
ideas and desires to others.
The Sales Style Indicator (SSI) is a powerful sales
communication and learning tool that can instantly improve
the performance and results of any sales or customer
service professional. This 20-page self-administered and
self-scored assessment helps you and your sales team
discover their natural selling style while instantly providing
these same sales professionals a framework to determine
clients' preferred buying styles. Participants identify their
specific SSI style pattern(s), which assists them to instantly
understand their strengths and potential challenges so they
can be more effective sales, sales managers, and customer
service professionals.
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Use the SSI to:
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Hire, Recruit, and Place
- Confirm Preferred Sales Style
- Understand Your Clients' Buying Styles
- Increase Sales Results and Build Rapport
- Coach Sales Performance
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Use it for:
- All Sales Professionals
- Sales Managers
- Customer Service Teams
- Coaches, Trainers, Speakers
- Job Placement Counselors
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Style assessment is complex, yet when approached in a systematic
manner, it becomes more manageable and offers you a tool for increased
clarity in self-understanding and improved relationships with others.
Theory and research indicate that four main styles are useful in describing human behavior.
Want to know more about how the SSI compares to Myers-Briggs (MBTI) or
DiSC?
Click here to download Learning-Friendly Tools for This
Millennium.
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The Sales Style Indicator is available in the following formats and languages:
Online
German
Print-Based
French Spanish Swedish
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Secrets Of Success
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This FREE 52-page PDF outlines and provides a summary
of CRG’s 100+ resources. It also provides valuable
articles that you can
repurpose or forward to others. Discover strategies and learn how CRG is
right for you.

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Client Testimonials
Your approach to dealing with client-service issues was enlightening; it made us go home rethinking how we run our storefronts. I was impressed with your ability to enhance group participation in an environment dominated by the financial service group. It is not easy to motivate such a diversified group as administrators and professional salespeople.
Debra Terry, Branch Sales Manager
The Royal Trust Company
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